In September, 2016 I had the privilege of being invited to speak alongside the awesome Mindy Weinstein on Search Engine Journal’s Facebook Live broadcast on local SEO for multiple locations, an expansion of questions designed to supplement the chapter I wrote for SEJ’s Beginner’s Guide to SEO.

If you’re a web developer, you may think SEO is not a thing. But, in fact, it absolutely is. This checklist explores completing common SEO items that you may run into, and you may want to identify and handle on your own.

Did you know that there are five essential Chrome extensions for SEO practitioners? Be sure to find out more in my article on Search Engine Land. Chrome extensions can help your productivity from identifying bad code to checking links.

Find the post I wrote on Search Engine Journal about building a WordPress Site in 24 Hours below.

How to Build a WordPress Site in 24 Hours

Below, please find my article on Search Engine Land – How to Audit Canonicalization and Ensure It Helps, Rather Than Hinders, Your Rankings.

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Please find below a link to the guide I wrote for Search Engine Journal: The Complete Guide to Local SEO for Multiple Locations. This guide talks about best practices and techniques you can use to gain better search engine rankings through local SEO.

Please find below the link to my article on Search Engine Land: find out all about optimizing site speed! This article goes through a number of SEO best practices to observe in order to optimize images on your website with speed in mind.

On my article from Search Engine Journal, find out if you should customize your SEO strategy for specific niches. This article talks about different factors that should be considered in an SEO strategy when navigating the perilous differences between website marketing niches.

Learn about how to compile a top notch competitor analysis for SEO. This article I wrote on Search Engine Land covers the subject in further detail. Everything from starting your analysis, to identifying the factors that will help you compile an effective competitor analysis.

APRIL FOOLS. Sorry SEOs…this was Site Objective’s April Fools joke for 2016.

In the latest search news today, Matt Cutts has returned to the Search Quality Team at Google as the Search Quality Senior Spam Fighter. When announcing his return, he had this to say: “I was pretty saddened as of late by the moves that Google had been taking in search. Not very excited. I decided to move forward with a few ideas that I think will help make search spam a thing of the past.”